The Secret Weapon for Smart M&A Exits: Charitable Remainder Trusts

August 18, 2025by Nate Nead

Few owners will ever forget the moment they sign the purchase agreement that ends one chapter of their lives and begins another. Yet even in the rush of documents, wire confirmations, and farewell speeches, one reality always follows close behind: taxes. For sellers in the mergers and acquisitions (M&A) arena, federal and state capital-gain levies can easily strip 20%-35% from a hard-earned payout.

One of the most effective ways to keep more of those proceeds working for you—and for causes you care about—is a Charitable Remainder Trust, or CRT. Far from an exotic loophole, a CRT is an IRS-sanctioned, time-tested structure that can soften the tax bite, secure lifetime income, and leave a philanthropic legacy.

What Exactly Is a Charitable Remainder Trust?

A CRT is an irrevocable trust you create and fund—often with low-basis stock or business interests—before your transaction closes. Once the assets transfer in, the trust sells them, pays zero immediate capital-gain tax (because it is a tax-exempt entity), and reinvests 100% of the gross proceeds. You, your spouse, or other named beneficiaries then receive an annual income stream for a set term or for life. When that period ends, whatever remains goes to one or more charities you select when the trust is drafted.

There are two main flavors:

  • Charitable Remainder Unitrust (CRUT): Pays a fixed percentage—say 5%—of the trust’s annually re-valued assets. Payments can grow if the portfolio appreciates.
  • Charitable Remainder Annuity Trust (CRAT): Pays a fixed dollar amount each year, offering stability rather than growth potential.

Both versions share three core attractions for M&A sellers: immediate tax deferral, lifetime (or term-certain) income, and a guaranteed charitable gift.

How a CRT Fits Into Your Exit Playbook

Seasoned deal attorneys will tell you that timing is everything. A CRT only delivers its full punch if the business interest or shares are transferred before a binding sale agreement is in place. Do it too late, and the IRS may treat the sale as if you made it personally, wiping out the benefits. For that reason, owners who see serious buyer interest often start CRT planning the moment a letter of intent lands on the desk.

Once the CRT is formed and funded:

  • The trustee—often a corporate trust company or a nonprofit—sells the contributed stock or membership units.
  • Because the trust is tax-exempt, no capital-gain tax is due at sale.
  • The trustee reinvests the full, untaxed proceeds into a diversified portfolio aligned with your income goals and risk tolerance.
  • You begin receiving your scheduled distributions, typically within a year of funding.

In effect, you have converted highly appreciated, illiquid assets into a flexible, professionally managed pool of capital—without an immediate tax haircut and without running afoul of self-dealing rules.

Tax Benefits: Deferring, Reducing, and Donating

Skeptical owners sometimes assume a CRT is “too good to be true.” The advantages are real but stem from straightforward sections of the Internal Revenue Code. Key tax implications include:

  • Capital-Gain Deferral: The trust itself pays no capital-gain tax upon the sale of the contributed asset. Instead, gain is recognized gradually by you as income is distributed, often over decades.
  • Immediate Charitable Deduction: In the year you fund the CRT, you receive an income-tax deduction equal to the present value of the remainder interest slated for charity. Depending on your AGI limits and state of residence, that deduction can shelter other income for up to five or six years.
  • Estate-Tax Reduction: Because the business interest is no longer in your estate and the charity, not your heirs, will receive the remainder, the asset escapes estate tax exposure.
  • Potential for Lower Overall Effective Rate: Spreading recognition of gain over time, especially after retirement when you may be in a lower bracket, can push your aggregate tax rate well below what a one-time sale would trigger.

In plain language, a CRT allows more of your net purchase price—or, more accurately, the purchase price that never got whittled down by tax—to compound for your benefit and your adopted cause.

Key Steps to Implementing a CRT Before the Deal Closes

Establishing a CRT is a team sport. You will need an M&A attorney, a seasoned estate-planning lawyer, a tax advisor, and a trustee. Sellers who succeed in weaving a CRT into their exit usually follow this cadence:

1. Feasibility Modeling

  • Run side-by-side calculations comparing an outright sale to a CRT-assisted sale.
  • Stress-test different income payout rates and market assumptions.

2. Drafting the Trust

  • Determine whether a CRUT or CRAT suits your cash-flow needs.
  • Select the charitable remainder beneficiary (or a donor-advised fund if undecided).

3. Transferring Equity Interests

  • Retitle shares or units to the CRT before signing the definitive purchase agreement.
  • Obtain a qualified appraisal to document the fair-market value of the gift.

4. Trustee-Led Disposition

  • Permit the trustee to negotiate or simply close under the same terms you would have.
  • Ensure any representations or warranties do not undermine the trust’s exempt status.

5. Portfolio Construction and Ongoing Management

  • Develop an investment policy statement focusing on the payout obligation and growth.
  • Revisit annually to rebalance, review distributions, and project remainder value.

Each step requires precision but, handled correctly, the administrative burden is modest relative to the dollars saved and the good accomplished.

Common Misconceptions and Potential Pitfalls

Because CRTs combine philanthropy with tax planning, they are occasionally mischaracterized as either too complicated or only appropriate for ultra-wealthy sellers. Reality paints a different picture. Owners exiting with as little as $2-3 million of highly appreciated stock can justify the setup costs. Still, missteps can blunt the advantages:

  • Selling Before Funding: If the CRT is funded after the purchase agreement is signed, the IRS will likely apply the “assignment of income” doctrine, taxing you as though no trust existed.
  • Over-Aggressive Payout Rates: Choosing a payout that is too high can erode principal, leaving little for charity and triggering IRS excise-tax issues.
  • Ignoring the Four-Tier Distribution Order: CRT payouts carry specific ordering rules—ordinary income first, then capital gains, then tax-free income, and finally corpus. Mishandling those allocations can create unpleasant surprises at tax time.
  • Forgetting State-Level Nuances: Not all states follow federal rules on charitable deductions or trust taxation. Sellers in high-tax states should model the combined impact carefully.

Avoiding these traps comes down to good counsel and disciplined execution.

When a CRT Makes (and Doesn’t Make) Sense

Charitable Remainder Trusts shine brightest when four factors converge: a low cost basis, a large unrealized gain, philanthropic intent, and a desire for steady retirement income. If your primary goal is maximizing heirs’ inheritance at the expense of all else, a CRT may not be optimal; other vehicles—such as installment sales to defective grantor trusts—could serve you better.

On the other hand, if your values already include meaningful charitable giving, the structure lets you do well and do good with the same transaction. For many entrepreneurs, the emotional payoff rivals the financial one. Knowing that the business you built will support scholarships, medical research, or community programs long after you are gone turns an exit into a legacy.

Final Thoughts

Exiting a company is a milestone, but it is also a fleeting event. Taxes, lifestyle needs, and legacy goals linger far longer. A Charitable Remainder Trust offers M&A sellers a chance to tilt each of those long-term outcomes in their favor. By transferring shares to a CRT before the ink dries, you swap an immediate tax hit for lifelong income, an upfront deduction, and a meaningful charitable impact.

The strategy is hardly new, yet it remains underutilized—often because founders hear about it only after the sale closes. With the right advisors and timely action, a CRT can become your secret weapon for a smarter, more generous, and more tax-efficient M&A exit.

Nate Nead

Nate Nead is a former licensed investment banker and Principal at InvestNet, LLC and HOLD.co. Nate works with middle-market corporate clients looking to acquire, sell and divest. Nate resides in Bentonville, Arkansas with his family where he enjoys mountain biking.